Kingfisher Airlines to offer mall experience onboard

Mumbai: The UB group is planning to introduce mall experience, called Air Boutique, in Kingfisher Airlines, its full service airline, even as it initiated the feasibility study for its retail foray.
A passenger can place orders onboard for a range of personal products, travel accessories, home care and Kingfisher Airlines-branded merchandise, which are not available at regular retail points.
“Payment for the selected product is made by the passenger through credit card using the call centre ordering mechanism. The product will be dispatched to the address given by the passenger,” said Girish Shah, sales head, Kingfisher Airlines.
The airline has set up a dedicated call centre in Chennai to handle orders and queries on the air boutique.
08/09/06 P R Sanjai/Business Standard

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