Trujet, the new entrant to the Indian aviation space, commenced its flights this July and offers services to Hyderabad, Chennai, Rajahmundry, Tirupati and Aurangabad. Its fleet consists of ATR 72-500 Aircraft, manufactured by Avions de transport regional. Owned by Turbo Megha Airways Pvt Ltd., Trujet is promoted by Vankayalapati Umesh (22% stake), Telugu actor Ram Charan (26% stake) and their friends.
When asked if Trujet was a conscious decision to tap the pilgrimage segment in India, Vankayalapati Umesh says: “Yes, we have a plan actually. Every airline will have a strategy to capture the market of the corporate, tourism or trade. Nobody has targeted so far in India. We are targeting the pilgrimage segment. Tirupati, Shirdi, Nanded. Lot of traffic is there on those routes by train and bus. So we thought of capturing these markets and offer convenient travel to pilgrims.”
He says the USP of the airline inlcudes many freebies like complimentary meals on board, surprise gifts through lucky draws and free shuttle on road on select routes. “Although our carrier is a low cost one, we are giving full scale services to our passengers. We offer complimentary meals depending on the time of the flight.” It has free shuttle services from certain points like Mangalore to Hubli and Manipal, Aurangabad to Shirdi, etc. Being a carrier operating on religious circuits, the airline also plans to offer flexibility to pilgrims in terms of relaxing their baggage allowances and the nature of items that can be carried with them. “We are planning to allow pilgrimage items - according to the security, of course, we cannot allow things like a knife,” says Umesh.
26/11/15 Voyagers World
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When asked if Trujet was a conscious decision to tap the pilgrimage segment in India, Vankayalapati Umesh says: “Yes, we have a plan actually. Every airline will have a strategy to capture the market of the corporate, tourism or trade. Nobody has targeted so far in India. We are targeting the pilgrimage segment. Tirupati, Shirdi, Nanded. Lot of traffic is there on those routes by train and bus. So we thought of capturing these markets and offer convenient travel to pilgrims.”
He says the USP of the airline inlcudes many freebies like complimentary meals on board, surprise gifts through lucky draws and free shuttle on road on select routes. “Although our carrier is a low cost one, we are giving full scale services to our passengers. We offer complimentary meals depending on the time of the flight.” It has free shuttle services from certain points like Mangalore to Hubli and Manipal, Aurangabad to Shirdi, etc. Being a carrier operating on religious circuits, the airline also plans to offer flexibility to pilgrims in terms of relaxing their baggage allowances and the nature of items that can be carried with them. “We are planning to allow pilgrimage items - according to the security, of course, we cannot allow things like a knife,” says Umesh.
26/11/15 Voyagers World
