Tuesday, July 19, 2016

Vistara honcho warns against last-minute airfare discounts

Mumbai: Vistara, the airline jointly owned by the Tatas and Singapore Airlines, does not believe in low airfares offered by rival airlines a day before the flight.

Taking a dig at such low fares offered by the competition, Sanjiv Kapoor, chief strategy and commercial officer, Vistara, said such offers are unsustainable in the long run.

Kapoor, who in his earlier stint with the low-cost carrier SpiceJet, had pioneered deep discounts on advance booking.

"Last minute deep discounts are like a drug -- short-term false fix, long-term disaster," Kapoor tweeted on Monday.

When certain start-up entrepreneurs and others who followed him on social media pointed out that he had earlier offered similar discounts during his earlier stint at SpiceJet, Kapoor responded saying that the extra inventory should be sold off in discount well in advance and not used to trash the last minutes fares.

"No airline can sustain such last-minute fares, regardless of business model," he said.
19/07/16 Shahkar Abidi/DNA

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