Tuesday, May 16, 2017

39% flyers willing to switch to airlines that offer free meals: ixigo

New Delhi: An ixigo survey studying flight booking trends shows that if one doesn’t take air fares into consideration, 39% flyers would choose an airline that serves free in-flight meals! In addition to this, other important factors impacting choice of airline when flying were on-time performance (26%), checked-in luggage allowance (16%) and in-flight comfort (11%).

Of the 8455 online bookers who took part in the survey, 71% prefer to book their air tickets through online travel agencies such as Makemytrip, Cleartrip, Yatra while 29% prefered to book directly with airlines. Over 22% of travellers surveyed had used meta-search engines such as ixigo to book on airline websites and OTAs.

App usage (56%) surpasses website usage (44%), as more and more people choose to make bookings on the go. While most people still prefer booking their flights & hotels seperately, 32% of the people now opt to book a complete package in one go to save on time & effort.
16/05/17 TravelBizMonitor