Thursday, November 09, 2006

Nok Air ruffles feathers in parent's nest

The little yellow-beaked budget carrier Nok Air appears to have come of age and, in the process, become too rebellious for its mother bird, Thai Airways International (THAI).
Executives of the national carrier are said to be increasingly irked by the way Nok, meaning bird in Thai, is conducting its business totally independently and against its interests.
''Nok Air has not worked to fit into the role and strategy that THAI laid down when the initiative that led to creation of the low-cost carrier (LCC) was adopted back in early 2004,'' said a senior THAI executive who asked not to be named.
''Nok Air hardly informs us what it wants to do, nor does it seek our opinions on issues that may affect our business,'' he said.
Nok Air plans to launch its first overseas route _ from Bangkok to Bangalore, the Silicon Valley of India _ early next year.
09/11/06 Boonsong Kositchotethana/Bangkok Post, Thailand
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