JetLite reveals united colours of its livery

Mumbai: India’s latest airline will now fly in a swirl of blue. Four months after being taken over by Jet, the erstwhile Air Sahara in its new avatar as JetLite is already showing signs of perking up while readying its new livery. According to acting Chief Executive Gary Kingshott, the airline has better yield and load factors than Air Sahara did at this time last year. “So far, we have been doing very well. I have been threatening my friends in Jet Airways that in five years time, we might just take away all the new aircraft that they have ordered because we might be doing far better than them,” he said.
The fledgling airline is now all set to fly out in its brand new livery. Business Standard has exclusive pictures of an artist’s illustration of the painted aircraft. ‘
The first aircraft in the fleet is likely to be painted this month and the rest by January. So far, the fleet that was inherited by Jet Airways has been flying with the Air Sahara livery.
The airline is being branded as a value carrier as against a low cost carrier (LCC) like SpiceJet or IndiGo.
26/08/07 Divya Subramaniam/Business Standard

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Categories: Jet Lite Aug 2007