Star Alliance names marketing chief

Star Alliance, the global airline network, has appointed Christopher Korenke as vice president commercial with responsibility for all marketing functions.
Korenke (pictured) joins from Air France, where he was commercial director for Europe and North Africa.
As vice president commercial for Star Alliance he will look after all loyalty, marketing and sales functions at Star Alliance GmbH, the project and brand management company that works on behalf of the members. He reports to Star Alliance CEO Jaan Albrecht.
15/01/08 Branwell Johnson/mad.co.uk, UK

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