A cuts fares on UAE-Delhi, Mumbai routes by 20%

Dubai: At a time when major carriers operating in the UAE have hiked their fares, Indian Airlines has adopted a new aggressive marketing strategy by reducing fares to most Indian destinations.
IA has cut fares on the UAE to Delhi and Mumbai routes by 20 per cent. The one-way fare has been cut from Dh 500 (about Rs 5,500) to Dh 400 (Rs 4,400), while the fuel surcharge remains same. The new fares came into effect from July 14.
Indian Airlines Regional Manager Abhay Pathak said the airline had introduced special fares to Delhi and Mumbai last Monday.
On May 5, fuel surcharge was hiked to Dh 390 from Dh 350.
During the peak summer period, the fare would be Dh100 cheaper although the fuel surcharge would remain the same. "We have a large number of blue-collared workers. We don't want to distance our customers. I think we'll maintain the fare," he said.
18/07/08 Press Trust of India/Business Standard

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Categories: Air India Domestic Jul 2008, Foreign Jul 2008, NACIL Jul 2008