Gopinath book to show how he got middle class to fly

Mumbai: Gorur Ramaswami Gopinath, who made flying affordable for middle class Indians by founding low-fare carrier Air Deccan in 2003, is now turning an author.
The Indian unit of UK-based HarperCollins has agreed to publish this silk-farmer-turned-aviator’s revolutions in civil aviation.
Temporarily titled ‘You Can Simplifly‘, executives with HarperCollins Publishers India Ltd said the book will be released by October.
Gopinath, a former Indian Army officer, said he was compelled by his friends and well-wishers to pen his experiences in the making of Air Deccan, which was acquired by the UB Group-run airline Kingfisher Airlines Ltd in mid 2007.
Gopinath, now busy with launching cargo airline Deccan Cargo, is a regular speaker at the Indian Institutes of Management and other business schools.
Saugata Mukherjee, chief commissioning editor at HarperCollins Publishers India, said : “The work will be the business memoirs of Capt. Gopinath. It’s a story of his entrepreneurial journey where he began with almost nothing and the making of Deccan without much support.”
03/02/09 P.R. Sanjai/Livemint

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Categories: Deccan Aviation Feb 2009, Indian Aviation- In General Feb 2009