Virgin Atlantic celebrate 10 years in India

Virgin Atlantic, one of the world’s leading long-haul airlines, this month unveils a media campaign to celebrate 10 years of flying to India.
The extensive campaign is spread out to Print, Outdoor & Digital. To celebrate 10 years of spectacular service and fantastic fares a brand advertisement will be seen across various publications in Delhi/NCR through May & June. This generic brand message will also be seen across various outdoor locations in Delhi/NCR. Supporting print and outdoor is a digital campaign going live through May & June.
Unlike previous years, also in focus is Virgin Atlantic’s Upper Class cabin. The Upper Class campaign will be seen across various Lifestyle & Business media as well as selective digital outlets through May & June. A pioneer in customer service and value for money, through this campaign Virgin Atlantic declares ‘Your Airline’s Either Got It or It Hasn’t’. True to Virgin Atlantic’s style of innovative and smart advertising the campaign focuses on what ‘it’ is about Upper Class that sets it apart.
17/05/10 India Infoline

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Categories: Foreign May 2010