Gwalior: In a bid to increase its market share, Air India will now include small or tier-II cities on its network map at competitive fares, said a top Air India official.
“We are actively looking at re-distributing our total number of seats across the network, especially on the non-breakfast (off-peak hour) flights to connect more cities,” Air India CMD Arvind Jadhav said at the launch of an afternoon Delhi-Gwalior-Mumbai flight on Monday.
“We are looking at seven-eight more such flights to connect smaller cities to two metros,” he said. The move is aimed at shoring up Air India’s passenger count and while also enhancing aircraft utilisation. “I have asked the marketing department to examine if there is a demand for additional frequency in the prime or non-prime slots where these cities could also be accommodated,” Jadhav said. The airline is exploring the possibility of launching flights on routes like Delhi-Ranchi-Kolkata, Guwahati-Pune and Hyderabad.
19/04/11 Smita Aggarwal/Indian Express
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