InterGlobe wears a new dress

Anyone flying Kingfisher will have no doubts at all about who owns the airline with Vijay Mallya popping up frequently on the in-flight entertainment, not to mention the name shared with the UB Group's flagship beer brand. Those flying Go Air can at once spot the owners — the Wadias have proudly painted their heritage on the tail of the aircraft.
But ask passengers flying IndiGo who owns the low-cost airline, and chances are you will be met with a blank stare. However, things could change soon. Fliers on the five-year old airline will soon get to see its promoter, InterGlobe's, new six-colour logo as well as other signs.
Till now InterGlobe, which owns IndiGo as well as a host of travel and aviation services companies, has maintained an absolutely low profile. For those who came in late, InterGlobe's origins stretch back to the 1960s as a general sales agent (GSA) for various foreign airlines — it was founded by current CEO Rahul Bhatia's father, Kapil.
Ever since Rahul Bhatia took over, the company has been on an accelerated growth track. However, he himself has been one of the most reclusive persons in the industry — hardly ever meeting the media, and absolutely taciturn when it comes to sharing information.
And, yet, quietly, unobtrusively almost, the Bhatias have, from humble GSA origins, built one of the biggest companies in travel and aerospace in India.
21/09/11 Ashwini Phadnis/Chitra Narayanan/Business Line

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Categories: Indigo Airlines Sep 2011