Grey Worldwide Delhi has won the communication duties for Kalanithi Maran-owned low-cost airline SpiceJet, following a multi-agency pitch.
The other agencies that participated in the pitch were GIIR, Draft+FCB, Lowe, BBDO and Contract.
Contract was the incumbent agency on the account.
The pitch was announced in February and went through multiple rounds before SpiceJet finally awarded the account to Grey Worldwide, Delhi.
05/04/23 India Television.com
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