Sunday, October 14, 2012

How Nandan Cleantec is gearing up to power global aviation with jatropha

In 2000, the Central Bureau of Investigation arrested a miracle man of different sorts. Ramar Pillai did not pretend to be the almighty, but he declared he could make petrol using secret herbs. The curly-haired, smooth-talker from Tamil Nadu sold the fuel under the brand name Ramar Petrol.
The CBI found that Pillai had, in fact, sourced petroleum products such as benzene from contacts in oil marketing companies to produce fuel. Thanks to Pillai, for a while, anybody who spoke of biofuels was treated with suspicion in India.
Around the time Pillai was raising eyebrows, a group of four Hyderabadi professionals met up for lunch and discussed starting a business of their own. The group included patent lawyer Bhaskar Rao, geologist Jaya Kumar, corporate lawyer Phaneesh Mudigonda and CS Jadhav, who specialised in marketing.They zeroed in on medicinal plants as Jaya Kumar sensed a huge demand for preventive medicine.
14/10/12 Economic Times
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