Mumbai: The exit of 'India's Richard Branson' Vijay Mallya from the country's skies may have pushed domestic air travel rates soaring skywards, but the imminent entry of the real Branson and his Virgin airline on Mumbai-London route is triggering a crash landing of sorts in fares.
Jet Airways, the country's pre-eminent private carrier, has slashed fares on the Mumbai-London sector to less than 10,000 per person (excluding taxes), reviving memories of a price war that made fares on the South-east Asian routes from India one of the cheapest in the world.
The Naresh Goyal-promoted airline is offering 9,990 per passenger (round trip, excluding taxes) on Mumbai-London for 18 days beginning October 29, the day Sir Richard Branson's Virgin Atlantic resumes its India operations after a three-year break.
23/10/12 Manisha Singhal/Economic Times
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Jet Airways, the country's pre-eminent private carrier, has slashed fares on the Mumbai-London sector to less than 10,000 per person (excluding taxes), reviving memories of a price war that made fares on the South-east Asian routes from India one of the cheapest in the world.
The Naresh Goyal-promoted airline is offering 9,990 per passenger (round trip, excluding taxes) on Mumbai-London for 18 days beginning October 29, the day Sir Richard Branson's Virgin Atlantic resumes its India operations after a three-year break.
23/10/12 Manisha Singhal/Economic Times
