Monday, December 22, 2014

’Star Alliance membership will aid Air India’s turnaround’

Air India stands to gain upto $100 million (over Rs 600 crore) in the first year of its membership of Star Alliance, the the world’s largest airline accord that brings together 27 carriers for increasing passenger share and earnings, the top official of the grouping has said. It’s an infusion that would greatly help Air India in its turnaround efforts.

Star Alliance chief executive Mark F Schwab said that Air India is expected to gain around $50–$100 million as a result of its entry into alliance, which would account for revenues from transfers, saving synergies and better reach to passengers.

“Its just the beginning. As and when Air India completes a full year of membership, you can see gains of at least $50–$100 million,” Schwab told IANS on the sidelines of the first Star Alliance Chief Executives Board (CEB) meeting held in India.

Star’s current network has over 18,500 daily flights to 1,321 destinations in 193 countries.

“India is the world’s fifth largest domestic aviation market and will continue to grow both domestically and internationally. It is therefore essential for Star Alliance to have a strong presence in this market,” Schwab added.
22/12/14 Rohit Vaid/The Sentinel
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