New Delhi: Airlines, which are competing to attract fliers, are closely watching their rivals’ ticket-pricing strategy, and adjusting their own.
Travel portals have said that they are witnessing adjustment of fares in comparison with rivals, but airlines are denying any such move, stating that the fares are dynamic and not influenced by anyone.
Vistara, the joint venture of Tata Sons and Singapore Airlines, has slashed fares, which are now in sync with fares of other operators. A Delhi-Mumbai ticket for February 21, booked last Friday, cost Rs 5,481 but the same cost only Rs 4,558 on Monday.
A Vistara spokesperson said the airline has not slashed fares. “There may be some seats left and the prices might have come down. The airfares, as you know, are dynamic,” the spokesperson told Deccan Herald. Interestingly for days, Vistara was selling the Delhi-Mumbai economy ticket for Rs 5,481, while its competitors were last week offering tickets in a range between Rs 4,062 to Rs 4,956. On Monday, the fare was between Rs 4,394 to Rs 4,956 for a February 21 Delhi-Mumbai ticket.
17/02/15 Shemin Joy/Deccan Herald
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Travel portals have said that they are witnessing adjustment of fares in comparison with rivals, but airlines are denying any such move, stating that the fares are dynamic and not influenced by anyone.
Vistara, the joint venture of Tata Sons and Singapore Airlines, has slashed fares, which are now in sync with fares of other operators. A Delhi-Mumbai ticket for February 21, booked last Friday, cost Rs 5,481 but the same cost only Rs 4,558 on Monday.
A Vistara spokesperson said the airline has not slashed fares. “There may be some seats left and the prices might have come down. The airfares, as you know, are dynamic,” the spokesperson told Deccan Herald. Interestingly for days, Vistara was selling the Delhi-Mumbai economy ticket for Rs 5,481, while its competitors were last week offering tickets in a range between Rs 4,062 to Rs 4,956. On Monday, the fare was between Rs 4,394 to Rs 4,956 for a February 21 Delhi-Mumbai ticket.
17/02/15 Shemin Joy/Deccan Herald
