Srinagar: Chief Minister Mufti Mohammad Sayeed today flagged off a helicopter service between the summer capital of the state and health resorts of Gulmarg and Pahalgam in the Valley.
"To boost the appetite for Kashmir’s exotic locales amongst affluent clientele, Sayeed flagged off the first-ever helicopter service to health resorts of Pahalgam and Gulmarg from Srinagar Airport," an official spokesman said.
The Chief Minister interacted with the first group of tourists before the chopper made its maiden sortie to signal a new phase in tourism promotion of the state, the spokesman said.
"Even though only a small fraction of travellers will take chopper rides initially, it is a big step towards positioning Kashmir as a high-end destination," Sayeed said.
Describing the launch of chopper service and air safaris as a big initiative, Sayeed hoped that the service will have a multiplier effect with more and more upmarket travelers preferring chopper travel directly from the airport to Valley’s premier tourist destinations like Gulmarg and Pahalgam to save on time.
23/11/15 Kashmir Images
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"To boost the appetite for Kashmir’s exotic locales amongst affluent clientele, Sayeed flagged off the first-ever helicopter service to health resorts of Pahalgam and Gulmarg from Srinagar Airport," an official spokesman said.
The Chief Minister interacted with the first group of tourists before the chopper made its maiden sortie to signal a new phase in tourism promotion of the state, the spokesman said.
"Even though only a small fraction of travellers will take chopper rides initially, it is a big step towards positioning Kashmir as a high-end destination," Sayeed said.
Describing the launch of chopper service and air safaris as a big initiative, Sayeed hoped that the service will have a multiplier effect with more and more upmarket travelers preferring chopper travel directly from the airport to Valley’s premier tourist destinations like Gulmarg and Pahalgam to save on time.
23/11/15 Kashmir Images