Tuesday, August 09, 2016

Ajay Singh of SpiceJet gets Rs 96 crores worth Positive Media Visibility, highest among Aviation Spokespersons

New Delhi: In an analysis of over 30,000 print articles from English and Hindi media tracked by BlueBytes (a Comniscient Group company), a Media Analytics and Research firm – the MD of the low-cost carrier SpiceJet, Ajay Singh, received the highest visiblility among Indian Aviation spokespersons, with 25% of all media articles with spokespersons mentioned, garnering positive media value worth Rs 96crores. The next most visible Airline spokesperson was Jet Airways’ Chairman, Naresh Goyalwith 16% of positive media articles valued at Rs 61 crores. Indigo Airlines CEO, Aditya Ghoshreceived 14% of positive media articles valued at Rs 54 crores. Air India’s CMD, AshwaniLohani, received 13.8% of positive media coverage worth Rs 53 croresamong Aviation spokespersons.
09/08/16 Orissadiary
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