Monday, September 19, 2016

Madhya Pradesh police consider action against firm for using Hanuman drones to promote TV show

The Madhya Pradesh police have asked the Director General of Civil Aviation (DGCA) if it gave permission to a Mumbai-based marketing company that strapped 3D idols of Lord Hanuman to drones and flew them around some cities in the state.
Four rotor drones were used to promote a TV show, Sankatmochan Mahabali Hanuman, 17 months ago. Using unmanned aerial vehicle (UAV) technology to promote a TV serial was piloted in nine cities, including Bhopal, Lucknow, Ludhiana, Allahabad, Nagpur, Varanasi, Indore, Pune and Jaipur.
"The drones flew and descended at busy market places grabbing huge attention. Many devotees gathered and some were seen chanting Hanuman Chalisa on the spot too," Shibu Chaudhary, an eye-witness at Chola Mandir, was quoted saying to the Times of India.
However, the matter was taken to the Ayodhya Nagar police station for investigation after VK Naswa, a social activist, raised the issue and demanded registration of FIRs against the company at TT Nagar, Shyamla Hills, Govindpura, Ayodhya Nagar and Habibganj police stations wherein drone-strapped idols of the deity were flown on May 3, 2015.
"They not only trespassed air space, but could have triggered a law and order situation by flying a model of a Hindu deity," said Naswa. An RTI reply confirms the company had no prior permission from the DGCA.
19/09/16 Pranshu Rathee/IBTimes
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