Thiruvananthapuram: Air Canada has chosen IBS Software as its technology partner to power the airline’s new loyalty programme, to be launched in 2020.
Under a multi-year agreement, Air Canada will use IBS’s iFly Loyalty Suite as the core technology solution for its new programme. iFly Loyalty is a cloud-based loyalty management platform, which uses an advanced data set to design and operate customer engagement propositions.
Marcus Puffer, VP and head of Loyalty Management solutions at IBS, said the partnership was a testimony to the growing acceptance of iFly as a key enabler to provide members with more value-added options.
28/03/19 Times of India
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Under a multi-year agreement, Air Canada will use IBS’s iFly Loyalty Suite as the core technology solution for its new programme. iFly Loyalty is a cloud-based loyalty management platform, which uses an advanced data set to design and operate customer engagement propositions.
Marcus Puffer, VP and head of Loyalty Management solutions at IBS, said the partnership was a testimony to the growing acceptance of iFly as a key enabler to provide members with more value-added options.
28/03/19 Times of India
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