Wednesday, September 16, 2020

Axis Bank in partnership with Times OOH picks Mumbai Airport T2 for promotions

As the market unlocks and Mumbai airport is witnessing reinstatement of premium travelers, Axis Bank has made the first move post unlock to embark on a trail of targeting affluent fliers at Mumbai International Airport.

Axis Bank in partnership with Times OOH, the advertising partner for Mumbai airport, choose the most prominent and premium location to place an eye-catching promotion display in the domestic departure retail area. Beautifully designed in bank’s brand colors the zone gives a feel of Axis Bank as soon as you enter the area. An ROI led campaign promoting the latest offers available on the credit card for the flyers including benefits like complimentary access to lounges. Advertising at the airport allows Axis Bank to target the right customers in the right frame of mind, hence, the promo location plays an important role in promoting the message.
16/09/20  exchange4media
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