Wednesday, October 14, 2020

Blade's India unit starts personalised air charter service Blade Anywhere

Mumbai: US-based helicopter transport services provider Blade's Indian subsidiary on Tuesday announced the launch of an end-to-end personalised air charter service 'Blade Anywhere', offering customers a host of facilities such as a dedicated relationship manager, pick-up and drop-off, customised menus of food and beverages, among others.

The service has initially been launched in Maharashtra only, and the bookings can be made through its website, mobile app as well as a flier relations team, the company said in a release.

In a release, the company also announced the resumption of its fly-by-seat services from next month.

The digitally powered aviation company Blade is the largest arranger of helicopter flights for civilian travel in the US.

Blade had launched its helicopter services, in a joint venture with equity investment firm Hunch Ventures, under a fly-by-seat model in the country, connecting Mumbai with Pune and temple town Shirdi late last year. However, these services were later suspended for unspecified reasons.

Blade India has introduced the 'Blade Anywhere', a programme for its personalised charter services. Blade Anywhere is an extension of its short-haul flights, connecting any destination with more value additions for its customers, the company said in the release.

"Travel today must be about more than just the transportation of it. Blade Anywhere is about the safety, convenience and the full experience of private travel," said Karanpal Singh, founder of Hunch Ventures and Blade India.

A spokesperson for Blade India told PTI that though most service requests are Intra-city, it accommodates requests for other sectors as well.

13/10/20 PTI/Business Standard

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