Tuesday, November 10, 2020

Aloke Singh takes over as CEO of Air India Express amid challenging times

Aloke Singh, the new chief executive officer of Air India Express, takes over the reins of the low-cost arm of Air India even as the government looks for a new owner for both the carriers.

While the success of the disinvestment is very much in the hands of the government, in Singh - who formally took over at the headquarters in Kochi on November 9 -  the airline has now got a veteran who can further expand its wings. And that is because while Air India incurred a loss of Rs 4,600 crore in the last financial year, Air India Express returned its highest-ever net profit, at Rs 412 crore.

Though it will be an uphill task to match the numbers in the present financial year that has been disrupted by COVID-19, Singh will surely dip into his experience to further expand Air India Express' network.

"He is a veteran in network planning and revenue management, an expertise that helped him climb the ladders in Air India," said a senior executive from the industry who didn't want to be named.

Singh is a 25-year veteran of Air India, and that experience includes his stint in Indian Airlines. He left Air India in 2014 to join Oman Air, where he was Chief Officer Network Planning. Singh returned to India in 2016 to co-found OpenSky Resorts, and later joined aviation consultancy firm CAPA.

He now joins Air India Express on a three-year contract.

"Singh is known to have coined the term metro shuttle in 1999. Under this, he created a corridor of a few hours, both in the morning and evening, under which hourly departures were done from Mumbai and Delhi. He was among the first to spot the opportunity," said the executive quoted above.

09/11/20 Moneycontrol

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