Brand Curry to handle advertising duties for Air Hostess Academy

New Delhi: Air Hostess Academy (AHA), which provides training in the aviation, hospitality and BPO sector, has roped in Brand Curry as its advertising partner. The agency will handle both the creative and media duties for the brand. The decision was taken after reviewing a number of agencies.
This is not the first time that the agency is working on this brand. It was hired to handle the below-the-line activities for this account in October 2006.
For the last six months, the creative duties for AHA have been handled by IB&W. Prior to that, the creative duties were with Madison Creative and the media duties were with Madison Media. However, even after the creative duties were moved from Madison Creative to IB&W, Madison Media continued handling the media duties. It’s only now that both sets of duties have been moved to Brand Curry.
03/04/07 agencyfaqs.com

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Categories: General Aviation Apr 2007