Mumbai: The ‘Deccan’ brand is likely to be extinguished once the merger of Deccan Aviation and Kingfisher Airlines is completed, quite in reversal of what was last said on the matter.
“Deccan will cease to exist as the merger process is about to be completed,” Mr Vijay Mallya, Chairman of United Breweries’ group-owned Kingfisher Airlines, said on Thursday. While he did not elaborate on the brand as it were, a person with knowledge of developments in the low-cost carrier told Business Line that the name of Deccan would be changed after merger procedures are over.
It may be recalled that in December last year at the time of the approval of merger by the boards of both companies; Capt Gopinath, Deccan Aviation’s Chairman had said that brand Deccan would continue to remain even after the merger with Kingfisher Airlines.
He was unavailable for comment on the new development. Capt Gopinath would be a director in the merged entity, most likely in the Vice-Chairman’s post.
27/03/08 Business Line
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