OnAir to start operations in Asia

Geneva: AirAsia and OnAir today launched inflight connectivity services aboard the low cost carrier's Airbus A320s.
Passengers flying on South East Asian routes from Kuala Lumpur LCC airport to destinations including Singapore, Hong-Kong, Bangkok or Colombo can now stay connected with their friends, family and business colleagues. Using their own GSM mobile phones or smartphones they can make and receive voice calls, send text messages or emails and access the Internet through GPRS.
Maxis is the key marketing partner of OnAir and AirAsia for this service and provides the full promotion of the GSM in-flight service to passengers. This includes promotional prices on text messages and other data and sponsorship of an in-flight text message contest allowing passengers to win a free drink during the flight.
"OnAir is very pleased to be working with AirAsia in entering a high-potential market", said Ian Dawkins, CEO of OnAir. "The launch marks a very significant milestone for us as it underlines the benefits of OnAir's services to low-cost carriers. We are also very proud to be the first to establish a strong marketing cooperation with Maxis, a major mobile phone company in this region", he said.
Azran Osman-Rani, Chief Executive Officer, AirAsia X said, "this is another revolutionary passenger service initiative in the region from AirAsia. In addition to offering our guests the lowest air fares, we enable them to use their mobile phones or other preferred Smartphone devices in the air, just as they do on the ground."
Jean-Pascal Van Overbeke, Chief Operating Officer of Maxis Berhad said, "As the leader in integrated communications, Maxis is committed to provide seamless connectivity to enrich the lives of our customers with next generation services, wherever they may be. With a growing need to stay connected, customers will demand greater access to voice and data services both in and out of their homes; whether they are travelling on-ground or 30,000 feet in the air. Our strategic partnerships will ensure we continue to deliver to our customers, the best that communications technology and human creativity can offer."
Mobile OnAir uses the industry's most advanced and extensive infrastructure for mobile communications, along with Inmarsat SwiftBroadband, high-capacity services from Inmarsat 4th generation satellites.
24/09/10 PRESS RELEASE/OnAir

To Read the News in full at Source, Click the Headline

Categories: Foreign Sep 2010, New Sep 2010