Friday, August 30, 2013

US-based Seabury to advise Jet Airways on market strategy, maximising synergy with Etihad

Mumbai:  Jet Airways has appointed U.S.-based consultant Seabury Group to prepare a market study on route network and fleet, to help the airline and its strategic partner Etihad Airways to chalk out a plan to expand operations and acquire planes.
"The consultant will study how the Indian and middle eastern market will pan out for the next ten years and is likely to turn in its report in a month or two," said two people close to the development.
A close study of the market's current and future potential is crucial for both airlines as this is the first strategic alliance between an Indian and foreign carrier.
The Indian government last September allowed international carriers to pick up stake in the country's airlines. On April 24, Jet announced Abu Dhabi-based Etihad would purchase 24% stake in it for $379 million.
30/08/13 Anirban Chowdhury/Economic Times
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