Sunday, January 18, 2015

Austerity is Vistara's mantra to prevent financial crunch

Doha: To ensure that it does not nosedive into a financial mess like some of its counterparts, newly-launched airline Vistara is following some strict austerity measures and streamlining its resources from parent companies to ensure minimum expenditure.

Vistara, a full service carrier offering direct competition to Air India and Jet airways, was launched last week with the first flight landing at Mumbai airport from Delhi on Friday afternoon. The joint venture between India's iconic Tata group and Singapore airlines was announced in September last year. While Tata Sons hold 51% stakes with an investment of $51 million (Rs 315 crore), Singapore airlines (SIA), the flagship airline of Singapore, owns 49% with an investment of around Rs 303 crore.

In an informal chat, top Vistara executives told dna how they planned and executed their plans with lot of austerity by synergising resources from the Tata group and Singapore Airlines to keep costs at a minimum. Top executives did not even hire secretaries to help in the writing of documents or making traveling arrangements, etc.
18/01/15 Shahkar Abidi/Daily News & Analysis
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