New Delhi: Flash sale of tickets last year by SpiceJet turned out to be a boon for the air carrier which is otherwise going through a crisis period.
It created a record by making 6.7 crore people to fly within India in 2014. In the month of December, it saw the highest ever, 64.4 lakh people having flown within the country in a month.
The constant low fare strategy followed by the carrier even led others to follow the suit.
However, as is known, till November, SpiceJet was on the peak of crisis and running out of cash which even led some of the companies which leased Boeing 737 aircrafts to SpiceJet, repossess them back.
To mention about the market value, till July last year, market share of SpiceJet was 20.4% which fell to an almost half 10.4% by December.
Since then a number of flights offered by the carrier have reduced subsequently. In December it had maximum number of flight cancellations of around 32%.
20/01/15 India TV
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It created a record by making 6.7 crore people to fly within India in 2014. In the month of December, it saw the highest ever, 64.4 lakh people having flown within the country in a month.
The constant low fare strategy followed by the carrier even led others to follow the suit.
However, as is known, till November, SpiceJet was on the peak of crisis and running out of cash which even led some of the companies which leased Boeing 737 aircrafts to SpiceJet, repossess them back.
To mention about the market value, till July last year, market share of SpiceJet was 20.4% which fell to an almost half 10.4% by December.
Since then a number of flights offered by the carrier have reduced subsequently. In December it had maximum number of flight cancellations of around 32%.
20/01/15 India TV
