It seems we are running out of aviation metaphors to describe the troubles facing Jet Airways. From trouble in the cockpit when founder-chairman Naresh Goyal could not muster capital to save the bleeding airline to its intended co-pilot Etihad Airways playing hide-and-seek and its air traffic controller a.k.a. leading lender State Bank of India (SBI) placing it in strategic limbo where it could neither land nor stay on course, there is a soup of confusion surrounding the ailing airline.
Now, with its CEO and three top-level colleagues quitting this week to parachute their careers out of the airline, what we see ahead is a Bermuda Triangle situation. in which the premier airline that was a cult symbol of economic reform in the 1990s likely disappearing in a tragic trajectory, unless there are white knights waiting in the wings.
The redoubtable UK-based Hindujas are now speculated upon as potential suitors to UAE's Etihad Airways that wants to be a significant minority player in the airline, but we will believe things when they happen. In the immediate instant, we can say one thing: Leading policy-makers/administrators have let a prized brand drift in mid-air to the point of it running out of fuel, and are responsible for a mess in which ideology and bureaucracy have got the better of creative responses. The sufferers in this game include employees, partners, bankers, taxpayers and passengers. It can barely get worse from here.
15/05/19 Madhavan Narayanan/First Post
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Now, with its CEO and three top-level colleagues quitting this week to parachute their careers out of the airline, what we see ahead is a Bermuda Triangle situation. in which the premier airline that was a cult symbol of economic reform in the 1990s likely disappearing in a tragic trajectory, unless there are white knights waiting in the wings.
The redoubtable UK-based Hindujas are now speculated upon as potential suitors to UAE's Etihad Airways that wants to be a significant minority player in the airline, but we will believe things when they happen. In the immediate instant, we can say one thing: Leading policy-makers/administrators have let a prized brand drift in mid-air to the point of it running out of fuel, and are responsible for a mess in which ideology and bureaucracy have got the better of creative responses. The sufferers in this game include employees, partners, bankers, taxpayers and passengers. It can barely get worse from here.
15/05/19 Madhavan Narayanan/First Post
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