Thursday, October 21, 2021

Top brands check in at Bengaluru airport as passenger traffic builds up

Kempegowda International Airport, Bengaluru (KIAB), the major air travel hub in the southern region, has garnered the attention of big brands even as air traffic volume is increasing. A JCDecaux India release states that since the lifting of bans and easing of regulations, air traffic has been on the rise at the Bengaluru airport and brands have claimed their spot to advertise at KIAB. JCDecaux owns the advertising rights to KIAB.

An increasing number of brands, taking cognizance of the growing air passenger traffic at this airport, are unfurling their campaigns and messaging.  Multi-Verse Technologies, Samsung, Toyota, VMware, KIA Motors, Oneplus, among others have created domineering brand presence at vantage points there.

“KIAB is a harbinger for brands looking to tap the right audience. Not only the dynamic passenger profile but also strategically positioned media at the airport give each brand optimum interest from the travellers. With a further increase in passenger traffic, JCDecaux is confident of bringing back the positive brand recognition amongst affluent audiences,” says Raheel Amjad, Deputy MD, JCDecaux India.

21/10/21 Rajiv Raghunath/Media Growth

To Read the News in full at Source, Click the Headline


Post a Comment